Oklahoma City PPC Agency

Immediate Visibility

It’s clear that for many online marketing tactics, the results don’t come until days or weeks after you do the work. However, with pay-per-click marketing, you start seeing instant improvements to your visibility and company image right away!

It’s no secret that most of the time, changes in your internet presence won’t be immediately visible to site visitors. Marketing campaigns will often work over a period of days if not weeks before we can claim significant progress has been made. But when it comes to pay-per-click advertising (PPC), companies start seeing instant improvement as soon as they run their campaign – very different from other methods such as SEO where success takes considerably more time and effort on behalf of both the advertiser and webmaster alike.

Completely Customizable

You have the power to customize the ads you see everywhere. Customize those ads to your heart’s content with a few taps and clicks of the mouse.

Adjusting what triggers your individual ads is now easier than ever! Customizing each ad will allow you to control what gets seen when, where, and how often.

Budget Flexibility

Hiring an advertising agency can be expensive, and not all of them have the budget flexibility to give you a credit when it is not clicked on. So how do companies make sure they are getting their ads seen without forking out tons of cash?

The best way to ensure that your ad is being viewed by as many people as possible is by paying per click. This system means that you only pay if someone actually clicks on the advertisement instead of just looking at it. It’s more cost-effective than other methods because no money goes to something that will never turn into revenue for your company.

Ongoing Analysis

It’s important to know what works and what doesn’t when it comes to your website. Find the answers with an ongoing analysis of your site, which will help you spot patterns that are worth repeating and identify those that need to be scrapped.

Geographic Targeting and Time-of-Day Rules

Geo-targeting is one of the most important aspects to ensure your ads are seen by customers who are likely to buy. Geographic targeting lets you target customers in a specific area and exclude others, like if your business has a limited reach or competes with other businesses within the same city. This also means creating rules for time-of-day so that your ads aren’t seen when they’re not needed. Time-of-day targeting allows you to specify specific hours of the day when your ads will show. This is perfect for those who only want their ads to appear during certain times, such as a restaurant that may only be open from 5 pm until 10 pm.

Geo-targeting and time-of-day rules go hand in hand. The first step is geo-targeting so that you know what area a potential customer would be in, then create appropriate ad hours based on those regions.

Directed Advertising

Directed advertising to search networks and devices is a process that starts with a keyword that’s either inputted or chosen from a list of suggestions. From there, you create ads that are served to people searching for the term on Google or other search engines.

When someone types in a keyword, the ad will appear as one of the top results in their search engine besides all those pesky organic listings that you have to scroll down past just to get to them!