LinkedIn Ads PPC Management Services
LinkedIn is rapidly becoming one of the most popular online channels for marketing and advertising. Why? Because of its powerful utility as a pay per click (PPC) advertising platform.
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We Service SMBs and Fortune 500 Companies Alike
Why Use LinkedIn Ads?
Why should you use PPC ads?
PPC ads are a highly effective tactic that can be used on a variety of different online platforms, including Google, Facebook, and of course, LinkedIn. What makes PPC ads valuable?
- Guaranteed traffic. With a PPC campaign, you only pay for the actual traffic you generate. Compare this to a social media marketing or SEO campaign, where you’ll pay a lot of money upfront without a guarantee of initial traffic.
- Focused targeting. Most PPC ad networks rely on audience data to be effective. This is an awesome tool. With the right platform, you can show ads to only the people most likely to be valuable for your brand, down to factors like age, gender, geographic location, search history, and more.
- Metrics and ongoing optimization. With PPC ads, you can track everything, including traffic, engagement rates, and overall return on investment (ROI). With these data, you can gradually tweak your campaign and get better and better results.
- Career- and industry-centric targeting. If you’re targeting people based on their current position, previous career path, or existing company or industry, LinkedIn is the perfect platform.
- A dynamic range of ad options. LinkedIn ads also offers a wide range of different advertising options, like video ads, text ads, and more.
We optimize every step from impression to revenue.
What’s Included in Our LinkedIn Ads PPC Management?
So what’s included with our LinkedIn ads PPC management services?
What disciplined management does to the numbers.
Research and planning
We’ll spend time with you, reviewing your goals for the campaign, researching the competition, and setting high-level goals.
Text ad campaigns
Text ads are inexpensive and highly effective. We’ll draft the copy and polish them to perfection
Video ad campaigns
Video ads have higher engagement rates and can fit into almost any campaign. We’ll help you setting up your ad creative.
Dynamic ads campaigns
Your ad campaign needs to evolve over time as market dynamics change and as you learn more information. We’ll be there to guide you as you do it.
Remarketing campaigns
Sometimes, people leave your site without buying anything. Remarketing ads are your chance to win over these lost opportunities.
Sponsored content campaigns
With sponsored content, you’ll have your promotional content featured in LinkedIn’s newsfeed. This will ultimately score you more visibility and more leads.
Custom and lookalike audience development
Want to copy a competitor’s campaign? Need to go after a highly specific audience? We’ll help you do it.
Ongoing reporting and consulting
PPC success depends on your ability to see what’s going on and update your model based on new data. We’ll provide you with ongoing reports and consulting to make it happen.
Experimentation and campaign optimization
Not only that, we’ll experiment with new tactics and keep you on the forefront of PPC best practices.
How We Work
At PPC.co, we follow a simple formula with basic campaign phases:
Research and consulting
We want to know you. We want to know your business. We want to know your target audience and top competitors. With a bit of research and a few consultative meetings, we’ll be in a much better position to plan an effective campaign.
Planning and review
With this information in place, we’ll be in a position to initially outline your PPC campaign. We’ll set short-term and long-term goals, identify the most promising areas of development, and review these options to determine how well they fit.
Creation and execution
In the meat of the campaign, we’ll begin making drafts of new linkedin ads, setting keywords, and placing ads for our target LinkedIn audience. Once we start rolling these ads out, everything will be set in motion.
Measurement and analysis
As our ads begin attracting new people to your website, we’ll have the opportunity to measure and analyze the campaign. Which ads are working? Which ads are failing? We’ll figure out the hows and whys, and use this information to get better.
Ongoing optimization
Finally, we’ll continue nurturing your campaign indefinitely. We’ll experiment, learn more, adapt to new circumstances, and ultimately yield you a higher and higher ROI.
Why Use PPC.co?
There are a lot of PPC ad agencies out there. So why use us?
- Better results. Plain and simple, we have experts who can beat the competition.
- Provable ROI. There’s no gray area here. We’ll prove to you just how valuable our campaign is.
- Skilled experts. Get access to a full team of skilled experts, including campaign planners, copywriters, and consultants.
- Concrete reports. See the numbers, graphs, and other data that transparently show how your campaign is running.
- Ongoing consulting. Get ongoing advice and direction from people who have run thousands of similar campaigns.
- Immediate, responsive service. Have a question? Hit us up. We’ll be here
- Flexible plans and pricing. With month-to-month campaigns and multiple tiers of service, you can get the exact plan that works for you.
- A personalized approach. We don’t run stock PPC campaigns. We tailor our advertising approach to your business and your needs.
Campaigns
Reach out to talk about your needs or discuss any of the above client successes
Ready to Get Started?
Are you ready to start seeing a higher ROI? Do you want to connect with a wider audience, or get to know your target demographics better? Are you eager to get the traffic your website deserves?
It’s time to get started.
Everything begins with a free consultation – so contact us today and learn more!
A repeatable system, not guesswork.
30+ point teardown of structure, spend, and tracking.
Rebuild campaigns around profitable intent and clean conversion data.
Ship ad variants, audiences, and landing pages with testing baked in.
Tune bids, creative, and budgets against ROAS — weekly.
Pour budget into what compounds; cut what doesn't.
Common questions
01How can campaign manager help my business?
02Will PPC.co provide support?
03What ad types does LinkedIn support?
04What does campaign manager do?
Ready to turn ad spend into pipeline?
Get a tailored proposal from the team that's managed Google, Meta, LinkedIn, and Amazon campaigns for brands of every size.