// ppc.co

Free PPC Audit Services

Were you drawn to PPC ads by the potential to generate massive leads and sales only to be disappointed by real-world results? PPC ads can be powerful, but if you’re not getting audit results, you’re missing the mark somewhere.

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campaign-monitor.livelive

Blended ROAS

4.7x

+0.9

Cost / Lead

-32%

QoQ

Conversions

+48%

MoM

// conversions · 90d

Google Ads5.1x

Meta4.3x

LinkedIn3.6x

Amazon4.8x

Skyrocket your PPC conversions with a free PPC audit

If your PPC ad campaigns aren’t doing as well as you’d hoped, it’s not your fault. You don’t know what you don’t know. The good news is, a free PPC audit can tell you exactly what you don’t know. Our free PPC internal audit will help you identify and resolve the issues limiting the true potential of your campaigns. Did we mention it’s free?

We keep the best company

We Service SMBs and Fortune 500 Companies Alike

// full-funnel accountability

We optimize every step from impression to revenue.

01 · Impressions

1.2M

02 · Clicks

94K

03 · Leads

7.4K

04 · Customers

1.1K

Request your free PPC audit right now

We love performing PPC audits, and since each audit requires time and energy, we only perform financial audits process and financial reporting for companies/publicly traded companies with a minimum monthly ad spend of $xxx. If your organization meets this legal requirement, contact us now and let’s get started!

// managed vs. industry

What disciplined management does to the numbers.

Click-through rateindustry 3.1%

7.8%

Conversion rateindustry 3.7%

9.4%

Cost per leadindustry $68

$31

Return on ad spendindustry 2.4x

5.1x

What is a PPC audit?

A PPC audit evaluates the performance of your PPC advertising campaigns and delivers actionable feedback for improving results.

How we’ll perform your free PPC audit

First, our audit conducted team will assess your organization’s PPC ad campaigns across various channels like Amazon, Google, and Facebook.

Next, our team of professionals will formulate actionable recommendations you can use to improve your results.

What’s included in your free PPC audit from PPC.co

You’ll get plenty of value with your free PPC energy audit, including:

Our recommendations will include ways to improve your ad copy and visuals, suggestions for reaching more of your market, recommendations for which main types of ads to use (and which ad types to skip), feedback on your ad groups, and feedback on your bidding strategy.

A thorough analysis of your internal controls/system controls PPC accounts including ad groups and overall campaigns
A performance audits/audit report that details your conversion rates and high-performing keywords
Personalized recommendations for improving your PPC ad results

Why you shouldn’t wait to get a free PPC audit

If your goal is to use PPC ads to increase sales and leads, a free PPC and statutory audit will help you get those results faster. Each month you spend money on paid advertising without an optimal tax return, you’re pushing that increased income further away.

Don’t let your competitors dominate the paid search scene. Partner with us for a free PPC audit/external audit and find out what you can do to meet and even surpass your competition. There are always ways to improve your campaigns and it helps to have a fresh pair of expert eyes analyze your current situation.

How a PPC audit will help your business

Getting a PPC audit will benefit your business in 3 key ways.

You’ll get free expert advice

There are a few ways to target your audience on Google. The first is by location. You can target people in a specific area, such as a country, state, or city. You can also target people based on their language.

You’ll get valuable recommendations

If your PPC campaigns aren’t working, you might be willing to try just about anything to get results. However, before you scour the internet to follow any advice you can find, get a free PPC audit/internal audits first.

We’ll tailor our recommendations to your specific industry and all advice will be based on a thorough analysis of your existing campaigns.

You’ll improve your PPC ROI when you apply the feedback you’re given

When you apply the actionable feedback we provide, you’ll improve your PPC ROI. We’ll specifically look for ways you can improve your PPC ROI and provide feedback you can apply immediately.

Once you improve your PPC ROI, the effects will trickle down to make a positive impact on your conversions, sales, leads, and can even reduce your cost-per-click (CPC).

We will strong call-to-action phrases in your ad text, such as “buy now” or “get a free trial.” This will encourage people to click on your ad and learn more about what you have to offer.

Reviving underperforming campaigns begins with a PPC audit

The longer you allow your paid search campaigns to dwindle, the more money you’re losing. You can revive your underperforming paid search campaigns by starting with a free PPC audit from PPC.co. Contact us today to get started!

// how we work

A repeatable system, not guesswork.

Audit

30+ point teardown of structure, spend, and tracking.

Build

Rebuild campaigns around profitable intent and clean conversion data.

Launch

Ship ad variants, audiences, and landing pages with testing baked in.

Optimize

Tune bids, creative, and budgets against ROAS — weekly.

Scale

Pour budget into what compounds; cut what doesn't.

// frequently asked

Common questions

01How much do PPC management services cost?

PPC management fees can vary depending on the size of your business and the scope of your campaigns. Typically, you can expect to pay a monthly fee for ongoing campaign management and optimization. One-time setup fees may also apply. The services included in PPC management can also vary depending on your needs. But typically, they will include keyword research, ad creation, bid management, and performance tracking. Some top paid search agencies may also offer affordable PPC management services such as conversion optimization or social media marketing.

02So what’s the difference between PPC and SEO?

PPC (pay-per-click) is a type of paid advertising, where you pay each time someone clicks on your ad. SEO (search engine optimization) is a type of organic marketing, where you try to improve your visibility in the search engine results pages (SERPs) organically (without paying for search ads). Both pay per click and SEO can be effective ways to market your business online, but both involve very different advertising strategies. If you’re interested in learning more about PPC management services , contact us today. We’d be happy to answer any of your questions.

03What's included in PPC management?

Included in PPC management are creating, managing, and optimizing campaigns across Google Ads, Bing Ads, Facebook, and LinkedIn. This ensures that your business is reaching more potential customers and generating more leads. PPC management services can be customized to fit your specific needs and search engine marketing budget. Contact us today to learn more about our pay-per-click (PPC) campaign management solutions.

04How can I get started with PPC management?

If you’re interested in getting started with PPC management, the first step is to create a campaign. You can do this by signing up for a Google Ads account and creating your first campaign. Once you have created your campaign, you can start adding keywords and targeting the right audience. You may also want to consider working with a PPC management services provider. A provider can help you create, manage and optimize your campaigns, so you can get the most out of your budget. Contact us today to learn more about our PPC management services. We’d be happy to help!

05How can I improve my exposure in the search engines?

Improving your exposure in a search engine results page for the keyword match types that matter to your business will require either a focus on paid search marketing or a heavy interest in bolstering organic search results. Our team will help improve your ad rank, Google quality score and landing pages by performing split A/B testing on ad copy and ad spot variations.

06How big of a PPC budget will I need?

Your PPC budget will depend on many factors, but is mostly dependent on what competing advertisers pay currently for keywords that match search intent. A complete analysis of your website, desired keywords and your industry will be required to get a better sense on what minimum and maximum bid amounts may be required to move the needle. Your cost per click will be based on numerous factors, many of which are out of your control, but you can make your campaign and budget predictable. Contact us to learn more.

// ready to grow

Ready to turn ad spend into pipeline?

Get a tailored proposal from the team that's managed Google, Meta, LinkedIn, and Amazon campaigns for brands of every size.

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