PPC Agency Blog


A PPC management blog produced by pay per click and paid search marketing management experts.

January 30, 2022
How to Become an Exact Match Keywords Expert

Exact Match Keywords: How to Target Exact Match Keywords in PPC

The entire purpose of a pay-per-click (PPC) campaign is to immediately attract prospects from the search engine results pages (SERPs) and direct them to a landing […]
January 28, 2022
Random Strategies for Increasing Click-Through Rate

Strategies for Increasing Click-Through Rate in PPC

In order to get a positive return on investment with your pay-per-click (PPC) ad campaign, you need to pay attention to the numbers. That’s really all […]
January 26, 2022
PPC Marketing Management for Law Firms

PPC Marketing Management for Law Firms: A Comprehensive Guide

Although there are many ways law firms can generate quality leads via digital marketing, PPC (pay-per-click) marketing remains one of the most effective. PPC campaign is […]
January 24, 2022
How To Calculate The ROI For PPC & Improve It

How To Calculate The ROI For PPC & Improve It

These days marketers and businesses excessively rely on digital marketing to achieve their goals. Finding leads, generating interest, qualifying leads, and ultimately converting them into paying […]
January 21, 2022
Up And Coming AI Tools In Digital Marketing

Best Emerging AI Tools In Paid Search Marketing

Artificial intelligence was a stand-alone technology thirty years ago, but its applications are now extensive in many aspects of marketing and sales. According to the Gartner […]
January 20, 2022
8 Best Link Building Tools for SEO

8 Best Link Building Tools for SEO

Do you want to rank better in search engines? Do you want more traffic coming to your website? If so, then you should not be ignoring […]
January 19, 2022
Most Common PPC Questions & a Few Answers

Most Common PPC Questions & a Few Answers

Digital marketing and PPC companies use advanced marketing techniques to reach online audiences, and one of the most important is PPC or pay per click. Below […]
January 17, 2022
How to Target Competitors On Facebook With Interest-Based Audiences

How to Target Competitors On Facebook With Interest-Based Audiences

Running Facebook Ads is among the most successful strategies when growing your brand, generating sales and leads, and establishing loyal consumers. However, for marketers, Facebook Ads are […]
January 11, 2022
How To Create Better Ad Groups In PPC

How To Create Better Ad Groups In PPC

Businesses can do one of many things to optimize their PPC ad campaigns and improve profitability. However, if you just started a business, these strategies may […]
January 10, 2022
8 Tools for Analyzing Your Competitors in PPC & guide about competitor analysis tools, how to use competitor analysis tools

8 Tools for Analyzing Your Competitors in PPC

Analyzing your competitors is a critical strategy for creating a winning pay-per-click campaign. You need to know who your competitors are, what keywords they’re targeting, which […]
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