PPC Agency Blog
A PPC management blog produced by pay per click and paid search marketing management experts.
April 17, 2023
If you were part of the earliest generation of internet users, you might cringe when you see the term “banner ads.” But the reality is, banner […]
April 14, 2023
Google Analytics and Google Ads are two of the most popular digital marketing tools available. They offer a wide range of features and capabilities that can […]
April 14, 2023
PPC (Pay Per Click) marketing is an effective way to drive relevant organic traffic to your website. It’s a paid advertising mechanism that involves bidding on […]
April 10, 2023
Search volume is one of the most important variables to consider when studying any keyword, regardless of whether you’re building a pay per click (PPC) advertising […]
April 3, 2023
There are few variables as important to your PPC campaign as your cost per click (CPC). It represents what you’ll pay for each user who clicks […]
April 2, 2023
Google provides tons of free tools and paid advertising opportunities to individuals and businesses looking for more visibility on the web. If you’re into SEO, PPC […]
April 2, 2023
What does it mean to optimize a PPC campaign? In the abstract sense, optimizing a PPC advertising campaign is simply making changes so that the campaign […]
March 13, 2023
Getting big results from your PPC ads requires more marketing knowledge than the average person. Anyone can run ads and get clicks, but few achieve an […]
March 7, 2023
When your goal is a long-term, successful PPC campaign that brings you a steady stream of qualified leads, you need to run A/B continuously. Also known […]
February 23, 2023
When you visit a website for the first time, you usually see a message like this: “This website uses cookies on your computer to collect information […]
