PPC Blog
A PPC management blog produced by pay per click and paid search marketing management experts.
April 16, 2021
From its origins as a digital yearbook for Ivy League students in 2004, Facebook has indeed come a long way. For instance, nobody could have envisioned […]
April 14, 2021
Advertising on the web is an ever-evolving space filled with the potential for billions of people to see your ads and literally thousands of metrics to […]
April 13, 2021
If pay-per-click (PPC) advertising is new to you, the many metrics and terms might confuse you at first. The most common words you’ll see the most […]
April 12, 2021
One of the great things about online marketing is that you can measure click-through rate (CTR). You can quickly review many types of statistics after you […]
April 8, 2021
It’s an email no Google Ads user ever wants to receive: the dreaded “your account has been suspended” alert message. It’s understandable to, well, freak out […]
April 7, 2021
When it comes to Pay-Per-Click marketing, advertisers are inundated with an endless list of metrics to track and measure. That’s because, unlike other traditional methods of […]
April 6, 2021
If you’ve done any kind of advertising through a Google Ads account, then you are already familiar with the Quality Score related to individual keywords. That’s […]
April 2, 2021
Amazon is a massive platform that reaches literally billions of users. It can be one of the best ways to expand your reach to acquire more […]
March 30, 2021
Managing a PPC ad campaign or multiple campaigns across different skews can be time-consuming, frustrating, and costly. That’s why paying a PPC management agency is a […]
March 26, 2021
Understanding your conversion rate will help you assess the overall success of your marketing efforts. Conversion rate optimization is the process of improving the rate at […]