PPC Blog

The ultimate goal of any PPC campaign is very clear and that’s to improve visibility to achieve conversions. One of the most frustrating things of running […]

Advertising is crucial to the success of any business and this is doubly so when you’re using a method like PPC, where every click costs money […]

Paid search is a powerful resource for businesses for enhancing their growth and reaching out to their customers with any barrier in between. It is an […]

Scaling and growing a PPC campaign is all finding areas for growth in relation to getting the most conversions for every dollar spent. Believe it or […]

With eCommerce quickly becoming the preferred way to shop, many other local businesses are struggling to keep up. Massive online retailers like Amazon often dominate sales […]

Pop-ups have a reputation for being annoying, but that’s not the whole story. Not all pop-ups ads are considered annoying. In fact, pop-ups advertising is highly […]

You’ve probably visited a website that accurately displayed the time and date of your visit. This web feature has been around for a while and is […]

No matter how much experience you have running pay-per-click (PPC) ads, a checklist will help you manage your time. Trying to manage your responsibilities without a […]

Your brand is your company’s identity. It’s a keystone for most of your marketing and advertising strategies. At the center of every message you send, every […]

Developing an effective bid strategy is one essential aspect of your Pay Per Click (PPC) ad campaign. Google offers ‘smart campaigns’ but devising a click-and-go advertising […]