PPC Blog
A PPC management blog produced by pay per click and paid search marketing management experts.
May 16, 2022
If you manage a pay-per-click (PPC) account, you may always search for ‘the best way’ to increase ad performance. Many different strategies work for various companies, […]
May 2, 2022
Did you know that Google handles about 5.6 billion search queries per day? If you want your accounting company to get more exposure, it’s essential to […]
April 26, 2022
So, your company is paying big bucks for Google Ads, and they aren’t showing. However, this isn’t always a problem. But if you don’t see them […]
March 15, 2022
Have you wanted to optimize your paid search campaigns? The thing is, managing your paid search campaign is all about data, and data comes faster after […]
March 4, 2022
Most advertisers think all they need to boost their click-through rates is to add some keywords, throw in some hard-hitting calls to action, and the sales […]
February 28, 2022
Pay-per-click (PPC) campaigns operate much differently than SEO campaigns. While you expect SEO campaigns to take their time to bear fruit, PPC campaigns are expected to […]
February 23, 2022
As global digitization accelerates, organizations realize the impending need to invest in digital advertising. In 2018, the total national ad spend exceeded $125 billion – and […]
February 18, 2022
Scaling and growing a PPC campaign is all finding areas for growth in relation to getting the most conversions for every dollar spent. Believe it or […]
February 10, 2022
Succeeding in eCommerce doesn’t merely involve selling quality products. True, that’s critical (you won’t have many loyal customers if your products don’t offer actual value, after […]
February 3, 2022
If you are new to Google Ads, rest assured that you’ve chosen the right PPC ad platform for your business. Going by leading PPC marketing KPIs, […]