PPC BLOG

Welcome to the PPC.co search engine marketing (SEM) blog. Here we discuss pay-per-click, search engine optimization, content marketing, and technical paid marketing topics. 

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Linkedin Ads Management Guide
Samuel Edwards

LinkedIn Ads Management Guide

LinkedIn is an incredibly powerful platform for brands and businesses to reach their target audience. In this guide, we’ll show you the basics of LinkedIn advertising

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Google Ads Audience Exclusions
Samuel Edwards

4 Google Ads Audience Exclusions

Google Ads is one of the most effective platforms for reaching potential customers and driving brand growth. To become truly successful with this platform, it’s essential

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10 Common Keyword Mistakes in PPC
Samuel Edwards

10 Common Keyword Mistakes in PPC

Keywords are, arguably, the most important piece of your pay per click (PPC) advertising strategy. Choose the right keywords and you’ll reach the right people. You’ll

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