PPC BLOG

If you are a marketer trying to drive traffic to your website, using PPC campaigns can be an effective way to do it. However, what if

There are a lot of factors that can affect your PPC advertising, but the most common one is seasonality. If you’re not familiar with what this

Google Ads is a great advertising platform, but it can be difficult to manage all of the different campaigns that you have running. One strategy that

Google Ads will attempt to pair your advertisements based on the keywords you’ve placed a bid on. However, let’s say that you’ve placed a bid for

Keywords play an essential role in the success of your digital marketing campaigns. Online marketers have to consider their target audience when carrying out keyword research

If you’re here, then you’ve probably heard of pay-per-click (PPC) advertisements. These are ads that appear on major platforms, such as Google and Facebook. Since billions

Thousands of so-called Google Ads experts will all tell you something different about choosing the right ad rotation setting. Some will tell you that you’ll need

If you’re new and experienced in using Google Ad’s, the most exciting part of building a new campaign is keyword research. With your budget readily available,

There are so many factors that will influence the success of your Google Ads campaign. Many people believe that by throwing dollars at their campaigns, they’ll